The development of science and technology is changing with each passing day. Nowadays, technology is ubiquitous and pervasive. It constantly changes the way people live and work and the way they experience the world. The Accenture Technology Vision of 2018 focuses on rapidly changing technological advances, explaining how emerging technologies can reshape everyday life and society as a whole, and how companies can help explore unknown possibilities.
The report pointed out that technologies such as citizenship AI, pan-reality, real data, large cooperation, and intelligent networking will become the trend of development in 2018. The "pan-reality" mentioned in the book is the XR we propose now. The immersive experience changes people's access to information, experience, and the way they relate to each other. It also incorporates augmented reality (XR) technologies such as virtual and augmented reality technologies. It will be able to eliminate the actual distance and “reset†people’s relationship in space and time.
Since the VR and AR fires have taken place one or two years ago, the current situation seems to be raging. The reason is that from technical manifestation to value realization, it takes a tangible and grounded practice to face the pain points of enterprises and users: How Eliminate distances and obstacles between time and space. The combination of AR, VR and MR XR technology can solve this pain point.
In fact, companies in different industries, and even the entire industry, are facing the basic and difficult challenges of "demand is here and resources are there." The Accenture Technology Outlook report pointed out that 36% of executives pointed out that removing distance barriers is the driving factor in their adoption of XR solutions. From 2014 to 2016, the immersive experience provider Matterport achieved a compound annual growth rate of up to 186%. Similarly, the growth rate of zSpace, a virtual reality education provider, has also continued to increase. The overspeed of these companies indicates that XR is positive. Play an unprecedented influence, it eliminates the distance, makes people more convenient to contact, but also easier access to information and experience. From virtual home sales to virtual education, companies and societies are clearly undergoing a fundamental transformation: where you are not going to be important.
It is understood that XR is also applied to eliminate the distance between people. With an immersive environment, employees can “move instantly†to any location, and XR solutions and innovation are continuing to spread throughout the workforce and to customer-facing products and services. In addition, XR is eliminating the distance between employees and the information they need. If employees lack the information they need, they cannot complete their work quickly. Any information they do not have in their heads must be found in spreadsheets, tutorial videos, or other resources. This will not only distract them, but it will also take up time and resources to handle the work at hand.
XR brings information to people and helps people quickly gain insights. A variety of new XR tools can present data in a 3D environment, closer to the actual human experience of viewing and situational imagination, and open up new ways of viewing and accessing information. XR changes not only the channels for obtaining information, but more importantly, it provides new data analysis, display, and extraction methods. XR is eliminating the distance between employees and the information they need. General Electric (GE) renewable energy companies use augmented reality to provide assembly information. Workers in the wind engine assembly shop no longer have to rely on paper documents, and production efficiency increases by 34%. The DHL Group's Supply Chain Department uses augmented reality glasses in its operations. The system provides sorting and placement instructions, and the sorter no longer has to look at the paper descriptions to be able to work more efficiently and comfortably. By integrating these expanded real-world solutions, DHL's average work efficiency has increased by 15%, while accuracy has also improved significantly. L'Oréal's cosmetology labs test design, branding, and packaging through virtual reality technology, reducing the time-to-market of products from months to weeks, significantly reducing risk while accelerating decision making. Audi uses virtual reality technology to enable potential customers to participate in designing and comprehensively inspect their own customized car models. BMW has developed a vehicle viewing tool based on Augmented Reality, and people can even “look†into the virtual car to browse through it.
As a provider of technical solutions for the global production of business smart glasses, Shanghai Tops Smart has been working on the development of AR/MR/XR for a long time. Series of application technologies, and has accumulated deep experience and know-how, launched the world's first Android system "J-Reality" MR smart glasses reference design scheme at this year's MWC World Communications Conference, and won the MWC2018 "Best Connected Consumer Device" Jackpot. Speaking of the "J-Reality" MR smart glasses reference design, we have to mention more here. It is understood that the latest MR smart glasses “J-Reality†won by MWC is the Sacred Group and Israel’s famous AR system. The world’s first Android system MR smart glasses reference design developed by the platform company InfinityAR can match up to three lens modules on a small spectacle frame. The field of view is as high as 40 degrees. In addition, this MR smart glasses J-Reality program, in addition to superimposed images in the real field of vision, but also able to carry out environmental and somatosensory interaction. It is worth mentioning that this smart eyewear also represents a mature milestone in the technology of synchronous positioning and map building (SLAM). It represents AR augmented reality and MR mixed reality technology that interacts with the real environment. J-Reality not only implements general AR. Image overlay technology is a smart glasses solution with depth sensing (3D sensing) operations and images.
Whether it is MR or XR, as long as it is applied in all walks of life to promote the enterprise to think about business opportunities from a new perspective, and create more solutions to meet challenges, leading companies in this regard will receive a huge competitive advantage. As we have seen now, AR smart glasses have been used in specific scenarios in many industry sectors and are being seamlessly linked with systems such as industry, medical care, education, logistics, etc., so more upgrades can bring people an immersive experience. The prospect of MR and XR is what we can expect, and it is also an inevitable trend of technological development. The Top Smart CEO of the “godfather†of our smart glasses in China, Li Chuanxi, said that the Zuo Group has partners all over the world in various fields, from smart eyewear brand manufacturers to various industries, users, system integrators and application developers. Businesses are now working closely together in various industries and application scenarios to form the final feasible and effective application solutions based on specific scenarios, which in turn extend the reach of more industry scenarios.
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