The era of artificial intelligence is gradually coming, how long can the news industry last? 2018 people we may have to endure

    The era of artificial intelligence is gradually approaching, and the question arises: how long will the news industry survive? In 2017, technology experienced rapid development, with artificial intelligence transforming numerous products. TVs now run on AI, enabling voice-activated commands that free up people’s hands. Audio systems have also advanced, making shopping, listening to music, and more seamless and intelligent. As 2017 comes to an end, the new year 2018 brings a wave of AI innovation. We are stepping into a more intelligent future, where AI will shape our daily lives in ways we’ve never imagined. ![AI Era](http://i.bosscdn.com/blog/27/55/81/4-1P10311423G10.png) Recently, the “New Media Brain,” China's first media AI platform launched by Xinhua News Agency in Chengdu, has captured widespread attention and generated high expectations from both domestic and international media. This platform offers services to help media organizations explore the future of news production and communication in the age of big data. **Has AI advanced?** The "Media Brain" provides eight key functions based on technologies such as cloud computing, IoT, big data, and AI. These include intelligent news production, distribution, content mining, copyright monitoring, face recognition, user profiling, smart conversation, and speech synthesis. After certification, all domestic media can access these tools. Additionally, Xinhua News Agency released its first MGC (Machine Generated Content) video news, which was produced entirely by the "2410 Intelligent Media Production Platform" within just 10.3 seconds. The video, lasting 2 minutes and 8 seconds, showcased the power of AI in news creation. ![AI News](http://i.bosscdn.com/blog/27/55/81/4-1P103114252609.png) This MGC news used AI to generate content from machine intelligence. The process involved capturing video and data through cameras, sensors, and drones. Then, image and video recognition technologies helped machines understand the content and its value. By leveraging big data from the "Media Brain," the system connected new information with existing data, rearranged semantics, and automatically generated news articles. Moreover, AI can produce rich multimedia news by combining text, video editing, speech synthesis, and data visualization techniques. Liu Siyang, deputy director of Xinhua News Agency, emphasized that the introduction of the "Media Brain" and MGC news is not about replacing journalists but enhancing their capabilities. It connects human efforts with technological extensions, allowing for faster and more accurate news gathering and production. **Has the news industry been affected?** Since the launch of the "Media Brain," it has drawn significant attention. The integration of AI into media production has created a major transformation in the news industry. Objectively speaking, AI's rise will impact many sectors, including traditional media and manufacturing. Therefore, it's essential to approach this change with caution and rationality. ![AI Impact](http://i.bosscdn.com/blog/27/55/81/4-1P10311431UF.png) While the AI era makes life easier and work less tedious, it also raises concerns. If your job is purely mechanical, it may be replaced by AI. However, creative work remains irreplaceable. As the vice president of Xinhua News Agency noted, AI is meant to assist, not replace, helping industries boost productivity. Those who focus on creative tasks will remain valuable in the fast-evolving world. The AI era is here, and our lives are becoming more convenient and modern. How should we adapt? The answer lies in keeping up with trends and focusing on creative work. After all, robots lack the creativity that humans possess. **Guns can protect families or commit crimes—AI is similar.** We welcomed a new year, reflecting on past memories and looking ahead. In recent days, various tech predictions for 2018 have emerged, with AI playing a central role. While much of the talk is optimistic, there are two sides to the story. When we gain benefits from AI, risks also increase. Like cars, which are more efficient than horse-drawn carriages, they also bring dangers. We can’t ban cars, but we must address traffic issues. **Today, we predict that 2018 may bring us a glimpse of “artificial intelligence negative energy.”** Being prepared is the first step toward solving any problem.

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